Hi there - thanks for tapping by.

My passion for design grows from my continuous fascination with psychology and love for organization and simplicity. 

With an educational background in human behavior, I deeply understand perception, decision-making, and cognitive processing - insights that guide my design thinking to be user-centric, inclusive, and intuitive

Achieving milestones as an account executive, digital marketer, and project manager has expedited my ability to craft compelling user experiences that drive engagement and conversions. I communicate productively with cross-functional teams and eagerly create systems that make achieving goals easier.

Proficient in Figma, wireframing, prototyping, and usability testing - I thrive in collaborative environments where creativity and data-driven decisions come together to solve real-world problems. I’m excited to contribute empathy and positive flexibility to solutions that help users process more comfortably and efficiently. 

Offline, you can find me journaling at a local coffee shop, training for a HYROX race, or playing with my two cats.

I’m Elizabeth, a UX designer based in Seoul, South Korea.